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TiE SV Networking Mixer
Mar 18, 2021
05:00 PM - 06:30 PM (America/Los_Angeles)

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TiE SV brings you a "NETWORKING MIXER", a virtual event to network with Silicon Valley chapters' charter members, who are domain experts, corporate professionals, serial entrepreneurs, and industry and thought leaders. 

Agenda:

  • Welcome & Introduction
  • Moderated session relevant to entrepreneurs that MarTech CMs can comment on
  • A networking session will follow this in breakout rooms with our MarTech CMs

This month’s moderated panel will host MarTech expert Charter Members including:

  • Suku Krishnaraj Chettiar, CMO, Sumo Logic
  • Benu Aggarwal, Founder and President, Milestones Inc
  • Manish Gupta, VP Global Marketing, Oracle
  • Preethy Padman, Head of Platform Product Marketing, Freshworks


Tentative topics of discussion 

  • Strategy: If a startup had $100 to spend on marketing, where would the experts spend it in different marketing areas and at different stages of the company:

    • pre-revenue, early revenue, and $1-5+ ARR

    • B-B vs B-C companies

  • Team building: should you hire a VP/CMO first or a Director level person to drive marketing or hire an agency?

  • Tools: What are representative MarTech tools/software that a typical early-stage startup should be using these days?

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Organiser : TiE Silicon Valley

TiE Silicon Valley

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TiE SV Networking Mixer

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