Sessions by this speaker
Jun 15, 2022
08:30 AM
Go to Market (GTM) Strategy
Learn what it takes to build a robust GotoMarket strategy. Understand what it takes to build out customer personas. Develop a strong positioning and messaging strategy for your product. Understand where your customers congregate and learn how to target them with the right messages.

Dharmesh Singh, Fullcast.Io
CEO and Co-Founder(Jan 2017 - Till Now)
Dharmesh is leading Fullcast.io, a service dedicated to transforming sales operations to growth operations by automating planning, process, and operations of running sales. Prior to fullcast,io Dharmesh spent time at Salesforce and Microsoft leading teams across sales, engineering, and Operations.
Sessions by this speaker
Jun 29, 2022
08:30 AM
Sales strategy
Learn what it takes to develop a strong sales strategy and organization. Understand how to tier your business to sell to different classes of customers. Align your sales strategy to efficiently sell to small, medium and large customers. Understand what it takes to generate leads that your sales force can pursue. Be smart about what kinds of salespeople you need to hire at the early stages of your company and how to set up a proper commission structure to motivate them.

Belinda Young, BYPR
Founder (March 1995 - Till Now)
Belinda Young Founder and President BYPR Belinda Young is an award-winning public relations professional with over 25 years of corporate and agency experience in the consumer, high technology and business-to-business markets for companies such as Adobe Systems, Xerox Corporation and the Seattle Home Show. Her background includes technology, consumer, professional services, performing arts and non-profit markets. While she has extensive experience with established market leaders, she is equally adept at the needs and requirements of startups and small technology companies. She is founder and principal of BYPR, a boutique PR agency specializing in the technology, consumer and business-to-business markets, with an emphasis on startups and emerging companies. The agency’s, focus is on providing hands on services by senior level professionals. BYPR is especially adept at propelling clients to the regional and national media forefront, including placement in media such as The Wall Street Journal, Reuters, re/code, ABC News and the Discovery Channel, on startup budgets. At the same time, BYPR serves prominent larger organizations that value the personal service, cost savings and senior counsel that BYPR provides. Its expertise ranges from product and corporate PR to funding announcements and earnings releases. During her career, she has received multiple awards from the Public Relations Society of America (PRSA), including Outstanding Achievement in Special Events and Observances and Award of Excellence for News Release/News Event.
Sessions by this speaker
Jun 22, 2022
08:30 AM
Building an effective PR strategy
Learn how to develop a compelling PR strategy for your startup that will attract the attention of the press. Understand how to select a PR firm that is appropriate for your startup and sector. Learn the mechanics of a PR launch for a new product or startup. This session will also include a fireside chat with a veteran technology journalist who will discuss what kind of news stories capture their attention.

Andrew Wright, Wright Ventures & Founders
Managing Director , Wright Ventures & Founders (Oct 2012 - Till Now)
Andrew is an experienced entrepreneur and angel investor. Andrew graduated in mechanical engineering from Queens University in Ontario Canada and spent his early career as a software developer and then product manager working for leading Canadian companies Canadian Pacific and Lavalin Engineering as well as Apple Computer. Andrew then joined Alias Research in Toronto (since acquired by Autodesk) where he led the development of a category defining line of 3D graphics products for the PC and Macintosh. Andrew then moved to Seattle in the mid 1990’s with Microsoft where he served as a product unit manager for a line of consumer imaging and publishing products growing the business from $10 M to 50 M over a 3 year period. Andrew’s next chapter was with Real Networks where he conceived of and built RealArcade into the leading global digital distribution and publishing platform for casual games. Andrew then went on to start Smilebox, a multimedia personal expressions service that connects people around special moments in their lives. Smilebox was acquired by Perion Networks in 2012. Since 2012 Andrew has been primarily focused on angel investing through Wright Ventures. Wright Ventures is a seed stage angel fund which has invested in 31 companies since inception across consumer and BTB segments. The fund is primarily focused in Seattle but also has investments in New York City, Toronto and Vancouver, Canada. Wright Ventures partners with founders during the very early stages of their scaling efforts and helps founders with financing, product management , customer acquisition, branding, research and recruiting
Sessions by this speaker
Jul 6, 2022
08:30 AM
Building a robust company culture
Understand how to recruit a strong team for your startup. Understand how to select a recruiting team that can help you in building out your team. Learn how to build a high-performance company culture from a veteran entrepreneur. Understand how to create a value system for your startup that will guide employee behavior and actions.

Julie Reed
Partner, Miller Nash(Jan 2018 - Till Now)
Julie grew up in Richland, WA. She graduated from Washington State University with an electrical engineering degree in 1988. She moved to Dallas, Texas and worked at Texas Instruments as a digital systems design engineer. While working as an engineer, she attended the University of Dallas School of Business part time, obtaining her MBA in 1994. She entered a program at TI to send engineers to law school to become patent attorneys, joining the patent department full time after a few years as an engineer. Julie passed the USPTO patent bar in 1992 and worked as a patent agent at TI while in law school. She graduated with her law degree from Southern Methodist University in 1995. In 1998, she left TI to move back to Washington and became the first in-house patent counsel at Sharp Labs of America in Camas, WA. Transitioning to private practice, Julie later joined Marger Johnson and McCollom, a boutique IP firm in Portland. In 2018, Julie and several of the attorneys from Marger Johnson joined Miller Nash. Julie represents large and small corporations, universities, and individual inventors, assisting them in acquiring and licensing their intellectual property, concentrating mostly on patents. She works in electronics, artificial intelligence and machine learning, technologies that intersect between electrical engineering and chemistry, and many others.
Sessions by this speaker
Jun 8, 2022
08:45 AM
IP Strategy
“Protecting computer-related innovation for early-stage technology startups” Protecting intellectual property from computer-related innovation requires a multi-pronged “early stage” strategy. Patenting software-related inventions and designs is particularly challenging. Join us for an update on software patenting, GUI interface patenting, and computer-related patenting in general, the process, the costs, timelines, and additional measures to protect your startup technology IP in this area.
Sessions by this speaker
Jun 22, 2022
08:30 AM
Building an effective PR strategy
Learn how to develop a compelling PR strategy for your startup that will attract the attention of the press. Understand how to select a PR firm that is appropriate for your startup and sector. Learn the mechanics of a PR launch for a new product or startup. This session will also include a fireside chat with a veteran technology journalist who will discuss what kind of news stories capture their attention.

Sneha Lundia Agrawal
Founder & CEO(March 2018 - Till Now)
Sneha is the Founder & CEO of Step2Growth, a marketing strategist & startup mentor. Sneha has been helping startups build a strong and scalable marketing foundation for growth and efficiency. For her outstanding work with startups, she has been honored as the Women of Influence, 2021 by Silicon Valley Business Journal. Her contributions have also helped in 2 major startup acquisitions. She was recently invited to be a Council Member at Forbes Business Council to share her thought leadership. With over a decade of experience as a Marketing Strategist, Sneha is also the creator & instructor of the Marketing Automation course at GreenFig. She is passionate about working with accelerators and venture capitalists to mentor & advice early-stage startups. To date, Sneha has mentored over 300 startups, where she helped startups with branding, positioning, go-to-market, lead generation & business development. Sneha has also led marketing for multiple startups in Silicon Valley.
Sessions by this speaker
Jun 15, 2022
08:30 AM
Go to Market (GTM) Strategy
Learn what it takes to build a robust GotoMarket strategy. Understand what it takes to build out customer personas. Develop a strong positioning and messaging strategy for your product. Understand where your customers congregate and learn how to target them with the right messages.