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Entrepreneurship Fundamentals in Challenging Times
May 30, 2020 - Jun 13, 2020
09:00 AM - 10:30 AM (America/Los_Angeles)

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TiE Entrepreneur Institute is a program by TiE Seattle to help aspiring and early stage entrepreneurs understand the fundamentals of building and launching a startup from successful entrepreneurs, seasoned executives and domain experts in interactive sessions.

Given the unprecedented crisis caused by the CoronaVirus, it has become even more challenging for entrepreneurs to successfully launch startups and raise funding. Existing startups are encountering significant challenges in driving revenue growth as customers reduce all non-essential spending. To help entrepreneurs in these challenging times, TiE Seattle has gathered a group of successful entrepreneurs and subject matter experts to conduct a series of webinars to help them successfully build and launch a startup. The TiE Entrepreneur Institute sessions will cover a wide range of topics from Fundraising fundamentals, Building a compelling investor pitch, Achieving Product Market Fit, Developing a GotoMarket Strategy and Building a Sales Organization.

Fundraising fundamentals

Craig Sherman

Craig Sherman

Partner, Wilson Sonsini Goo...

Craig Sherman is a partner in the Seattle office of Wilson Sonsini Goodrich & Rosati, where he focuses on corporate and securities laws, representing companies...

Kellan Carter, Fuse Venture

Kellan Carter, Fuse Venture

General Partner

Kellan Carter is a founding partner of Fuse where he focuses on early-stage investments in intelligent software in both horizontal and vertical categories.  At Fuse, Kellan has led investme...

How to build a compelling investor pitch

Sudip Chakrabarti

Sudip Chakrabarti

Partner, Madrona Venture Group

Sudip joined Madrona in 2018. Sudip is particularly interested in companies that are transforming the enterprise, cloud and infrastructure markets. He especially enjoys working with technical fo...

How to achieve Product Market Fit

Shirish Nadkarni Author ‘Startup to Exit’

Shirish Nadkarni Author ‘Startup to Exit’

Serial Entrepreneur, TiE Se...

Shirish Nadkarni is a serial entrepreneur with proven success in creating multiple consumer businesses that have scaled to tens of millions of users worldwide. Shirish was the co-founder of Live...

Avni Patel Thompson, Modern Village

Avni Patel Thompson, Modern Village

Founder and CEO, Modern Vil...

Avni is the founder and CEO of Modern Village. She is a third time founder building technology solutions for today’s parents. Her previous company Poppy (YC W16) helped connect parents to vetted...

Building a Go to Market (GTM) Strategy

Sanjay Puri , Avalara

Sanjay Puri , Avalara

VP Product Marketing

Sanjay is a technology marketer, entrepreneur and investor. He has worked with innovative startups and mid-sized growth companies, as well as ...

Liz Pearce, Fresh Chalk

Liz Pearce, Fresh Chalk

Co-founder & CEO, Fresh Chalk

Liz Pearce is the co-founder and CEO of Fresh Chalk, site for sharing recommendations for local businesses and professionals with friends. Prior to Fresh Chalk, Liz was CEO of LiquidPlanner, a p...

Building a Sales Strategy

Dharmesh Singh, Fullcast.io

Dharmesh Singh, Fullcast.io

CEO and Co-Founder

Dharmesh is leading Fullcast.io, a service dedicated to transforming sales operations to growth operations by automating planning, process, and operations of running sales. Prior to fullcast,io ...

May 16, 2020

TIME

09:00 AM

SPEAKER

Craig Sherman

Kellan Carter, Fuse Venture

SESSION DETAILS

Fundraising Fundamentals

online

Understand the how and when of raising funds for your startup. Learn about the funding stages, mechanisms (equity, convertible notes, etc.) and the various options available funding for each stage. Understand valuation and the various clauses in term sheets and funding documents and what they mean. Understand how fundraising has changed in these challenging times and how to raise money in these circumstances.

May 23, 2020

TIME

09:00 AM

SPEAKER

Sudip Chakrabarti

SESSION DETAILS

How to Build A Compelling Investor Pitch

online

Learn how to build a pitch that resonates with investors. What do investors care about at various stages of your startup journey? What are the mistakes to avoid that can sink your pitch. How do you engage and build credibility with investors over the long term? How do you convince investors who have pulled back on funding due to the CoronaVirus crisis?

May 30, 2020

TIME

09:00 AM

SPEAKER

Shirish Nadkarni Author ‘Startup to Exit’

Avni Patel Thompson, Modern Village

SESSION DETAILS

How to Achieve Product Market Fit

online

Understand what it takes to navigate your product strategy to get to product-market fit. What is the methodology that you need to pursue product-market fit? What are the metrics that you need to achieve to know that you have likely achieved market traction? How do you displace strong incumbents in the market? This session will also provide several examples of products that have achieved great product-market fit.

Jun 6, 2020

TIME

09:00 AM

SPEAKER

Sanjay Puri , Avalara

Liz Pearce, Fresh Chalk

SESSION DETAILS

Building a Go-to-Market (GTM) Strategy

online

Learn what it takes to build a robust go to market strategy. Understand what it takes to build out customer personas. Develop a strong positioning and messaging strategy for your product. Understand where your customers congregate and learn how to target them with the right messages.

Jun 13, 2020

TIME

09:00 AM

SPEAKER

Dharmesh Singh, Fullcast.io

SESSION DETAILS

Building a Sales Organization

online

Learn what it takes to develop a strong sales strategy and organization. Understand how to tier your business to sell to different classes of customers. Align your sales strategy to efficiently to sell to small, medium and large customers. Understand what it takes to generate leads that your sales force can pursue. Be smart about what kinds of salespeople you need to hire at the early stages of your company and how to set up a proper commission structure to motivate them.

Organiser : TiE Seattle

TiE Seattle

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Entrepreneurship Fundamentals in Challenging Times

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