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How to Build Your Brand Identity & Market using Latest Digital Segments (VR, Games & Animation)

Oct 27, 2017
05:00 PM - 07:30 PM
Indian Council for Cultural Relations, Kankaria Estates,Park Street area
Kolkata,India

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Workshop on

                     "How to Build Your Brand Identity & Market using Latest Digital Segments (VR, Games & Animation)"

Speaker :  Mr. Arijit Bhattacharyya, Founder & CEO, Virtualinfocom, Co-fonder, Sportszonein - India, 

Key takeaways:


1. Create a buyer persona (and then characters from it for your brand identity)
  • How old they are on average
  • Where they come from
  • How they dress
  • How they talk (language, accent)
  • What kind of places they usually visit
  • Which are their favorite websites
  • Which are their favorite brands
  • Any other insightful and / or valuable information
2. Apply your brand colors and style 3.Select the right video format for your     brand & market it 4.Make it social

    5. VR - The Latest Buzz!

Mr. Arijit is a technologist, founder of an wonderful technology company, non-executive director of others, and a restless entrepreneur with a passion for creating feedback loops between innovation and teams and revenue streams, applying new and old business models to changing industries, and pushing people to do the very best they can do. Brief: Entrepreneur , Investor, Game Developer, Movie, Film Producer, Ad House owner, Mentor, Artist

We look forward to your participation in this interactive knowledge session with other enterprising participants. 

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Organiser : TiE Kolkata

How to Build Your Brand Identity & Market using Latest Digital Segments (VR, Games & Animation)

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